ajrakh zari embroidery

ajrakh zari embroidery

benaras wood carving

benaras wood carving

bidri ware

partner Jilling Terraces

buddha soap stone from odisa

buddha soap stone from odisa

dohar quilt

dohar quilt

hand blown glass work

hand blown glass work

Marble inlay

Marble inlay

palm leaf weaving

palm leaf weaving

pashmina shawl

pashmina shawl

suf embroidery

suf embroidery

wood block ear rings

wood block ear rings

Celebrating the Handmade Movement!

Weaving Magic Through Collaboration


Sustainability of crafts

Enriched ethos of crafts in sustainability

Buy from people

Forge new bonds with artisans

Age old crafts

Look beyond the easily available, mass market

What we do?

The range of services that we offer

  • Collaboration

    Collaboration can be magical and at Direct Create we want to weave magic. When the empowered community of makers, designers and buyers come together, beautiful products are made.

  • Customization

    Customization plays an important role when there are products that you might like on our platform but want a different design or variation that you have in mind.

    Choose the product and get in touch with our community and make your imagination come alive!

  • Projects

    Our projects are a variety of B2B ventures ranging from Interior Designing, Wedding Gifting, Hospitality projects to Corporate Gifting projects.

  • Shop

    We are empowering the small artisans in the handmade community and enabling them to reach the global audience through our shop.

    It is the online platform for our maker partners to list their handcrafted products and get online. In our shop, we have a curated list of products for our buyers from across the world.


Window to a world of infinites

Ranging from small scale artisans who are unaware of the power of today's technology to large scale sellers who are well established in the online segment, our community of makers is full of diversity and creativity exploring the entire gamut of Indian crafts


An opportunity to grow beyond imagination

Connect with various makers and brands to make beautiful products by unleashing the power of your creativity. Showcase your design and technique, collaborate with makers, designers and buyers, customize seamlessly across all categories and produce innovative products.


Redefining existing relationships

Connect with the best artisans, designers and buyers. We are a collaboration based community platform built to rapidly scale the Handmade sector.

Redefining the business process environment for the Internet generation, we are seeking a more sustainable and emotionally connected consumer eco-system.


Discover the essence of handmade products

Our buyer community ranges from big corporates to hospitality chains, wedding planners to architects and interior designers, corporate gifting clients to industrialists. We provide a huge pool of maker and designer resources to our buyers for fulfilling the need of your project.

Pop Up Markets & Events

Curate instant in-store merchandise

We participate in and organize a wide range of events and pop markets where we exhibit our maker's products offline. Instant Pop-Ups are fully integrated with electronic payments, logistics and marketing. Every pop-up market is also an on-boarding opportunity for new Members, Buyers and Designers

Participate in JLF Jaipur

Collaboration Stories

Connect with the best artisans, designers and buyers

We are a collaboration based community platform built to rapidly scale the Handmade sector. Redefining the business process environment for the Internet generation, we are seeking a more sustainable and emotionally connected consumer eco-system.

One of our recent collaborations has been connecting a luxury resort, Jilling Terraces with our maker, Margaret from Woven Threads. The resort based in Nainital required a customized 10-feet runner and mats for their grand handcrafted wooden dining table. They connected with Margaret from Woven Threads who created a beautiful multi stripe indigo runner from a weaver in Kohima. Jilling Terraces loved the piece and has now started another collaboration on Direct Create for table lamps.

We are working with DirectCreate community members for our latest architecture hardware design innovation project- how to incorporate India's enormous artisanal talent and pair it with state of the art industrial processes - creating uniquely crafted products that can only be ‘Made in India.
Chandrashekhar , Designer

Direct Create arranged us to participate in the Handmade in Rajasthan Fashion event last year, it was a great exposure for our weaver community to work side by side with the leading fashion designers and also do business with them.
Badrunissa , Kota women weavers organisation

Cox and Kings connected through the platform with textile designer Sangeeta Sen and created beautiful hand woven table linen for their luxury camp.

"It has been a pleasure working with Direct Create and getting unique opportunities that bring out the best of my skill and knowledge and connecting with more and more diverse set of clients."
Sangeeta Sen , Designer

Another collaboration story comes from northern India. Direct create connected a restaurant based out of Jaipur with Hrishikesh, who is a lightning designer based out of Delhi. The exact requirement of the client was to design a series of new contemporary lights for the interiors of the restaurant.

It was interesting to work through DC without moving from my studio.
Hrishikesh , Designer

Several customized products were designed and produced by the team of designers at Direct Create for the Jaipur Literature Festival organized by Teamwork Arts.

The experience of working with Direct Create has been amazing. We are getting connected with various artisans and designers and are getting great output out of our existing collaborations.
Asgar Ali , Kota Weaver

Our Partners

We cherish the bond with our esteemed partners

partner DigiValet
partner cox king
partner teamwork
partner JLF
partner kahani
partner kabira
partner dustakar
partner Jilling Terraces
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