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Studio @DirectCreate

Direct Create

Genderother
Experience5 Years
Awards
Annual TurnoverLess than 50 Lac
Profile Viewed915

About me

Studio@DirectCreate is a full-service product design and development company headquartered in New Delhi, India. A global design studio founded in 2016 with its unique decentralized and collaborative organizational structure having a networked team of more than 50 designers globally. We specialize in everything Handmade, from concept to retailing. Our core expertise is in product design, branding, trend forecasting, customization, curation, production management, retail channel development, web development, and craft knowledge intelligence. We mostly work with small and mid-market businesses in the consumer products and services, retail, and arts and entertainment industries. The Studio has created an online depository of highly customizable Designs that Makers can download from this studio listing. We provide personalized support to Makers and Customers who have purchased our designs, and our customer support team is available to resolve any problems faced in the manufacturing process. This Studio’s client list includes Reliance Retail, Bacardi, Bharat Dalmia Group and Fabindia, and its work is in the permanent collections of several well-known business houses and museums around the world.

Skills/Crafts

Kophi, Lac-coated toys, Sanjhi, Stucco , Terracotta, Patachitra, Ceramic , Jewellery, Wood carving, furniture, Jawaja Leather Work, Product design

The Studio@DirectCreate specialises in everything Handmade. With extensive experience in working with more than 500 crafts - from painted arts to woven textiles and more

Skills/Material

Bamboo/Cane, Glass, Gold And Silver, Copper, Brass, Wood, Woolen, Handloom , cast iron and silver, Hand Embroidery

With our network of Designers and Makers we have had extensive exposure to the most diverse range to Materials from across India.

Skills/Technique

Carving, Casting, Dyeing, Embossing, Inlay, Moulding, Painting, Glazing, Eco-Dyeing , Glass Blowing and Crafting, Throwing and Mould

Our Designers have the best access to almost all techniques that are utilized by the Craft Communities and are uniquely placed to design products that work best with each Craft Technique

Showcase/project

Milan Design Week 2019

Direct Create launched it's European operations to our global audiences in the Milan Design Week, planned between 8th to 14th April 2019. DC built an exciting concept woven around the Sustainable Luxury - A range of design, material and craft opportunities that excited the designers and retailers quite well, having the potential of customizing bespoke crafts for their projects and stores. The presentation focused on Material Innovation and trans-pollination of ancient skills into contemporary applications. The exhibits showcased innovative ways in which traditional crafts can be used to create outstanding new products and finishes. Our Target Audience: Interior Architect and Designers, Product Designers, ( B2B ) Retailers - Home and Lifestyle segment, ( B2B ) Boutique Store Owners Our exhibit played on crafts, materials, textures, techniques and designs.

Showcase/project

Trichy UTSAV 2019

Direct Create organized the Trichy Utsav on 6th, 7th and 8th of September, 2019 at the Sangam Hotel in Trichy. We had a tremendous response from over 10,000 people who experienced the best of Indian crafts when we organised the Utsav in 2017 with quite decent sales numbers. The Utsav was a handcrafted experience through music, folk performances, theatre, puppetry show and at the heart of it was all the best of Indian handcrafted products. We invited makers as well as designers from across India to participate at the Trichy Utsav with us and showcase theircollections and new ranges to the denizens of Trichy. It was a great experience!

Showcase/product

Jaipur Literature Festival

Direct Create designed and produced an exciting thematic collection comprising of mugs , t shirts , cushion covers , Dining Linen, key chains and other souvenir pieces which epitomize the spirit of the festival and what it stands for . Muchhad was the theme of the festival, and the products revolved around the theme. DC brought together a community of over 50 individual makers, designers and buyers to curate the marketplace. The Bazaar showcased more than 20000 exquisite and curated, handcrafted products made by a diverse group of makers coming from across 15 states of India. Every product was handmade with a sense of love and affection.