Aaditya Kitroo

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Aaditya Kitroo

Jos&Fine

  • Gender
  • Experience5 Years
  • AwardsIndian Prime Minister's Champion of Change 2018
  • Annual TurnoverAbove 1 Cr
  • Profile Viewed26
I was born in the valley of Kashmir, and raised in the plains of mainland India. An MBA from Europe’s Rotterdam School of Management, I worked as a consultant at the TATA group and at my family’s textile trading firm, prior to co-founding Jos&fine. Being a technical expert on Cashmere and its artisanal processing, I was chosen as a Champion of Change in 2017 by the Government of India. I hunt for the rarest Cashmere strains in the Himalayas during summer and the rest of my time at Jos&fine’s looms in Srinagar's old district.

Showcase/portfolio

Embroidered Kashmir Shawls

Some of the embroidered pieces that we have crafted along with examples of our Legacy Initiative wherein we have revived embroidery intricacies of a

Showcase/product

Reversible Handwoven Pashmina Cashmere Shawls

We handcraft an array of reversible Pashmina Cashmere shawls: Pashmina with lurex (shimmer), Solid-Ikat weave combinations, Classic two sided Pashmina shawls, etc.

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